Posted in Small business tips

I can’t afford your product

Remember ‘Honesty is the best policy’?

A few days ago, I was trying to order lunch from an Instagram business online. I know, I’m always ordering food lol. Anyway, I was this close to completing the transaction and asked for bank account details. She provided her bank account details in a ‘last name, first name, middle name‘ format. Why was this a problem for me? Although I know this is how we write our names in Nigeria, I am now used to writing names in a ‘first name, middle name, last name‘ format. I asked her to verify the order of the name but by the time she responded, I slept already. She asked me in the morning if I would still make the transaction and I politely explained my ‘name confusion’ coupled with Western Union declining my transaction. I didn’t say I will get back to you, I just told her the truth.

I think that we Nigerians are very diplomatic or maybe scared of hurting people, such that instead of saying I’m sorry I can’t afford what you’re selling, we would say I would get back to you. 9 times out of 10, we don’t so I am giving you a few tips on how to deal with business owners both as a customer/client or as a business owner who wants to patronize another business.

It is okay to say I can’t afford your product – As a business owner, I strongly believe that every business takes a lot into account before making price decisions, it hurts when you say oh your product is too expensive. It is better to say you know what, I don’t think your products are expensive, I am just unable to afford it right now.

It is okay to say what you don’t like about the product – Side plug, I also sell virgin hair extensions, find me at @hair.belleza. A potential client once told me oh this hair looked great when I saw it but now that you’ve sent more pictures, it looks scanty. After sending a video, I realized the problem was that I was taking hair pictures laying flat instead of holding them up. It was good feedback for my business. When you provide constructive feedback, it helps a business grow – ask Dangote:)

It is okay to change your mind – While this is painful, it is totally fine to change your mind about patronizing someone. You may want to buy another product or the adrenaline rush disappeared before you made up your mind, but I would personally appreciate it if you said I think I may go buy Coke instead of Pepsi than I’ll get back to you.

So when next you are dealing with any business, feel free to be honest. No, you’re not allowed to use these lines for me oh:) As always, please subscribe to my blog using your email, no spam I promise. Have a great weekend.

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